Since the 1950s Red Wing Stores have served as the premier destination for skilled trades people seeking purpose-built footwear with the fit and features needed on the job.
Owning a Red Wing Store represents a unique investment opportunity with a 115-year-old company.
Get started below by filling out the form and requesting our Dealer Investment Kit today.
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Seven Steps to Becoming a Dealer
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We employ a multi-step process to effectively move a
potential investor to store ownership. The steps are:
Initial discussions and Dealer Investor Kit fulfillment.
Credit application submitted for review. Field team interviews
after credit approval. Prospect validations begin.
We provide Dealer Agreement requirements, business plan
and market analysis templates.
Internal review of business plan submission, field team
endorsement, credit application, and committee approval.
Location search, leasing and financing secured,
signing of Dealer Agreement.
Visit corporate offices for training,
and celebration of the new store.
Store development, sales and operations teams,
customer service, and field education teams begin their roles.
Get started today:
Thank you! You will be contacted shortly to discuss next steps!